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You may have noticed the little shopping bag icons appearing all over your favourite brands’ Instagram posts and now it’s time to get in on the action yourself. Firstly, shopping on the app is not a new idea. Businesses have been posting creative images and videos of their products for years. But the sales process has got a tidy little upgrade – and it’s awesome.
So what has actually changed with Instagram shopping? For starters, posts can now have product tags added to them which not only show the price of the product, but when clicked, link directly to that item within a business’ online shop. That means no more ‘link in bio’ dramas and no more difficulty in tracking which of your sales are actually coming from Instagram. Not only that, but in-app purchasing is being looked at in the near future and will further strengthen the appeal of shopping for Instagram’s loyal user base.
In this video you’ll learn:
– The problems that the new Instagram shopping feature fixes
– How you can set up your own Instagram profile for shopping
– How businesses can take advantage of Instagram shopping
…And if you watch all the way until the end, you’ll also discover the features that are currently being tested and will be added to Instagram shopping in the future
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Want to learn more about how Instagram shopping and how you can successfully use the new tagging feature? Read the blog post: https://livingtoroam.com/instagram-shopping
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Finished watching?
Tell me in the comments below, how will you be using the new Instagram shopping feature for your business or your clients’ business?
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Instagram Shopping: How to Set Yourself Up for Success#instagramsuccess
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